All About Lisa Woodruff

Fullscreen capture 212014 24100 PM

Hi, my name is Lisa, and I love anything that has to do with organization, productivity, working from home and transformation.

I live in Cincinnati with my husband, who supports my “dream following,” and our 2 children.

fam

I am a dreamer and a do-er. I love the challenge of turning dreams into realities. Everyone has dreams of what they could be “someday.” I love to listen to your dreams and create spaces and plans to make “someday” happen– today!

Pretty tall order, huh? Obviously, I can’t help with all dreams. There are 3 that I have developed over the last few decades.

Fullscreen capture 382013 111811 AM

My Organization Story

I believe that if organization were just about buying organizational products, there would be a lot more organized households! Organization is a journey. It’s a way of thinking, and it can be learned. Let me share with you a little of my journey….

Let’s start with the basics. I am a B.O. (born organized) person. When I was a child and was sent to my room for a punishment – I cleaned and reorganized it. For Fun! I am definitely in the minority when it comes to the American population. Or am I?…

However, as organized as I am, I was no match for working 40+ hours week from home with 2 babies and a child with special medical needs. It was during this time of chaos that many of the organizational systems I use today were born.

 

#1 Organization has nothing to do with cute containers.

After I got my organizational ducks back in a row, I started helping my friends organize their homes. I quickly discovered the #1 error in organizing. Open up any store advertisement this month and you will see gorgeous organizational bookshelves, baskets and boxes.

My friends would go buy these beautiful systems. They would then come home and “organize” their clutter into the new system. Soon they were missing papers. The new system wasn’t working and they were out $100.

I really started analyzing. What was I doing that they weren’t? In theory, organizational supplies should help you organize. Right?

 

#2 Organization is about creating systems that fit your life.

It isn’t as simple as it sounds. But it works. I have organized myself and many others using this system. Think about the areas of your life that are organized. Why do they work?

What about those areas that aren’t organized? Are you trying to make an organizational system work for you?

 

#3 Pretty Baskets

One February, I was conducting an initial organization meeting with a client. As usually happens, we ended up going from one room to the next. We ended our meeting in her kitchen. Like most clients she was “embarrassed” by her lack of organization. I think she was afraid I was going to make her throw everything away. And she probably was afraid I would judge her.

I reassured her that she was no more unorganized than the next person. She just had filled her days to overflowing – and that was what we would find systems for. I have never “made” anyone throw anything away. And I am the last to judge anyone.

So there we sat with a large stack of newspapers by the wall and her kids’ jack-o-lanterns of candy on the counter. She immediately began making excuses for the candy and apologizing for the papers. I pressed forward, asking, “Why do you still have the candy?”

“The kids love it,” she said. “I put it in their lunches.”

“And the newspapers?”

She hesitated, “I know I should just recycle them”.

“Do you read them?” I asked.

“Yes, but I only get to it every few weeks.”

“Do you read them all?”

“Yes.”

“Then you need a decorative large basket.”

 

As with most clients, she couldn’t believe she was “allowed” to keep a week’s worth of papers. Why not? She was going to get to them. Someday. If you really want to keep something – make the place you save it pretty.

And as for that Halloween candy – she got the kids bowls that matched the kitchen décor. Now her 2 biggest kitchen “problems” looked like the rest of the kitchen and the “organizational problem” was solved.

In addition to blogging about organization, I have started Organize 365 a Cincinnati based professional organization company. Yes, we can come over and help you get organized!

 

successful direct sales logo

My Direct Sales Story

I have been a leader in the direct sales industry for the past 17 years.  I LOVE the business model that allows you to start a business in a matter of hours with a low risk investment of a few hundred dollars.

Everything you need to successfully represent the company of your choosing will be delivered to your home in under 2 weeks.

But that’s just the beginning. In a successful direct sales career, you need to go beyond being a polished direct sales infomercial and delve deep into what makes YOU the best rep for YOUR target market.

YOU have a story to tell and a market to reach.

I love my sister’s marketing business tag line, “HOPE is not a strategy and EVERYONE is not your target audience.” True. So who is?

 

Once you have started your direct sales business, learned how to market the products and immersed yourself in the company-provided training, you are ready to take the next step and differentiate yourself.

In looking back on my career in direct sales, I realize I was successful because I did not market my companies to everyone I knew, even though everyone could have benefited from the products I sold. I didn’t want to be an XYZ billboard. I wanted to build a business as a consultant.

My strengths are professional organization and team building. So, in each company, I marketed my services to busy women who need organizational help and women looking for a career opportunity. However, I didn’t realize at the time that was what I was doing.

business-ebook-creating-your-brand

In my experience as a consultant and as a leader, I feel the true “magic” of direct sales is the opportunity and confidence the company gives to the consultant to shine.

Each individual consultant is the key. No two consultants are alike and that is what makes direct sales so dynamic.

The magic happens in the partnership when one consultant invests in another and both grow. The reward of growing a direct sales team is empowering. Great leaders learn to listen more than they speak, give encouragement and match the pace of each team member.

I’m sure you have noticed, as I have, that each leader’s team has a different flavor. As the leader grows, so does her confidence and inner style. NO two teams are alike.

What if there were a way to help all team members find their unique gifting and style?

Today I speak, blog and train on:

  • How to find your unique message
  • How to determine your target market
  • How to brand yourself {share your message with your target market}

I offer the following services for those in the direct sales community:

Personally I am a consultant for Thirty One Gifts, Heritage Makers, Mannatech and Longaberger.

These shoes are made for walking

No more mom jeans!

Transformation

I want to be inspiring. Dave Ramsey says, “People who follow their dreams are weird.” It’s true. We are. And the road is lonely and challenging, but I LOVE the journey! I enjoy the daily challenge to be better, try harder and refine my skills every day.

I had an amazing first direct sales experience. I learned so much about business, people and myself. The last 8 years have been a more challenging time in my life. I have been in the land of learning and editing as Jon Acuff would say.

I learn SO much by reading other’s stories and blogs. I want to share my struggles and how I am overcoming the doubts in my head so that someone, maybe YOU, would be inspired to take the next step in your own transformation story.

I have reached a point in my life where to achieve my dreams I have to be willing to change and grow in ways I never dreamed.  I am NO where near done, but I do feel like I am entering a new “golden age’ in my business and I want to soak in every minute.

The dreams and goals I have for my life now I could have never dreamt of 3 years ago. I am so grateful for all those in my life who continually encourage and help me to refine who I was meant to be. This is my season to share.

I would love to connect with you!

Find me online

InstagramPinterestLinkedInTwitterYouTubeGoogle+Organize 365 Facebook GroupOrganize 365 Facebook PageSuccessful Direct Sales Facebook Group